Market Your Way To Growth: 8 Ways To Win

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Market Your Way To Growth: 8 Ways To...

Market Your Way To Growth: 8 Ways To Win

Name: Market Your Way To Growth: 8 Ways To Win
ISBN: 9781119204015

Philip Kotler, Milton Kotler

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Marketing guru Philip Kotler and global marketing strategist Milton Kotler show you how to survive rough economic waters With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies. Market Your Way to Growth presents eight effective ways to grow in even the slowest economy. They include how to increase your market share, develop enthusiastic customers, build your brand, innovate, expand internationally, acquire other businesses, build a great reputation for social responsibility.�
Abstract: Marketing guru Philip Kotler and global marketing strategist Milton Kotler show you how to survive rough economic waters With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies.�

類別:

Business & Economics - Sales & Marketing

年:

2012

版本:

出版商:

Wiley

語言:

english

頁數:

242

ISBN 10: